Digital Marketing Advisor (E-Volunteer)

Uganda

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Assignment ID:
VA-105040
Assignment Title:
Digital Marketing Advisor (E-Volunteer)
Partner:
Uganda Small Scale Industries Association (USSIA)
Country:
Uganda
Duration:
4 months (with possibility of extension)
Time Commitment:
10-15 hours per week (flexible)
Volunteer Location:
Canada (remote)

Assignment Context

Are you passionate about economic empowerment and supporting small businesses?

As the Digital Marketing Advisor e-volunteer with the Uganda Small Scale Industries Association (USSIA), you will assist in developing digital marketing and social media strategies and tools to increase visibility of member products, services and business opportunities online. 

Apply today to support small and medium businesses in Uganda!

Roles and Responsibilities

  • Conduct a review of current member organizations to better understand the nature of their businesses and marketing needs 
  • Review the current digital marketing strategies and advise on how to enhance the strategies based on industry best practices and insights
  • Develop targeted digital marketing tools and training webinars to be disseminated to member organizations
  • Develop a training plan and guide for organization staff to implement digital marketing tools and strategies 
  • Participate in pre-assignment online training
  • Participate in at least 3 public engagement initiatives before, during, or after the assignment. Volunteers will be equipped with the tools, training, and support to achieve these goals. Volunteers will also have one virtual check-in with the Public Engagement Officer throughout the course of their assignment
  • Ensure that a gender equality lens is consistently applied in the execution of all activities
  • Support partners to empower young women and promote a culture of gender sensitive representation in all activities and program benefits  
  • Co-develop an e-volunteer work plan with the partner organization and country office using WUSC volunteer work plan template
  • Submit volunteer timesheets, reports and deliverables as required by the partner organization and WUSC.

Experience and Qualifications

  • Degree and/or formal training in communications, marketing or other related field
  • Demonstrated experience in digital marketing, social media and online content creation 
  • Experience with B2B marketing considered an asset
  • Experience in developing Google Adwords, Google Analytics and Search Engine Optimization (SEO)
  • Ability to think strategically and analytically
  • Ability to work independently as part of a remote working group
  • Comfortable using online working platforms
  • Access to a reliable internet connection
  • A commitment to gender equality, youth inclusion, and international volunteering
  • Experience with group facilitation and trainings, including content development
  • Flexibility, adaptability, excellent interpersonal skills and cultural sensitivity
  • Written and oral fluency in English
  • Experience living and working internationally is a strong asset.

Project Description

Volunteering for development is one of the important ways in which WUSC pursues its mission. The IGNI+E project, funded by Global Affairs Canada, supports over 70 partner organizations to advance gender equality and the economic empowerment of 1.2 million youth around the world. IGNI+E harnesses the knowledge, capacity and expertise of skilled Canadians through volunteer assignments and public engagement activities to assist partners in improving their performance, advocating for gender equality, and implementing more sustainable, innovative and inclusive initiatives and services for poor and marginalised youth, particularly young women. Overseas, our volunteers collaborate with a wide variety of partners, including enterprise and social enterprise development incubators, skills training centres, women's organizations, and youth groups. In Canada, WUSC works with institutions and individuals to identify, prepare, and support volunteers who travel overseas to support our partners. Our network in Canada also works with WUSC to raise awareness among Canadians to inspire greater action on global development issues. Our collective focus is on sustainable and inclusive changes to create a better world for youth.

Partner Description

The Uganda Small Scale Industries Association (USSIA) is a not-for-profit business association of Micro, Small and Medium Industries (MSMIs) with a membership base of about 5000 registered Industries. USSIA is driven to support and equip small and medium sized enterprises of Uganda for success and economic growth.

Support Package

  • Support and guidance from the WUSC Volunteer Mobilization Team prior to assignment and from the WUSC Country Team while on assignment
  • Re-assignment training where you will have the opportunity to learn about the program, gain practical skills for e-volunteering in an intercultural context and meet other e-volunteers
  • Country orientation to better understand the cultural context of the country
  • E-volunteers who contribute a minimum of 21 hours per week are eligible to receive an allowance of $35 CAD per day, up to a maximum of $700 CAD per month. This allowance is taxable income.
  • Debriefing after completion of assignment
  • An incredible opportunity to make a meaningful contribution to global development, enhance your professional skills and participate in an experience of a lifetime!

WUSC’s Safeguarding Policy

WUSC’s activities seek to balance inequities and create sustainable development around the globe; the work ethic of our staff, volunteers, representatives and partners shall correspond to the values and mission of the organization. WUSC promotes responsibility, respect, honesty, and professional excellence and we will not tolerate harassment, coercion and sexual exploitation and abuse of any form. Successful applicants will be required to sign off on the WUSC Code of Conduct and the Self-Disclosure Form. International volunteers will also be required to submit a criminal record verification.

WUSC is a signatory to the Cooperation Canada Leaders’ Pledge on Preventing and Addressing Sexual Misconduct. The pledge represents the shared commitment as Canada’s global development and humanitarian leaders to ensure the full implementation of practices and policies that will protect and respond to our own staff, volunteers and the communities we serve. We are committed to creating safe and respectful workplaces and programs that promote gender equality and are free from gender-based violence, including by addressing and responding to all abuse of power, holding people to account, and protecting the vulnerable. Read the full pledge.

Your application and COVID-19

Your work building capacity towards more resilient and inclusive economies is needed now more than ever! WUSC continues to work with our partners around the world through the support of e-volunteers residing in Canada and through the support of Canadians and other expatriates currently residing in Ghana, Uganda, Kenya, Malawi, Sri Lanka and Vietnam.

If you are currently residing in one of these countries and hold Canadian citizenship or permanent residence status - or hold citizenship or permanent residence status in countries in Africa or Asia - apply today to one of our international volunteer postings or to the general application form! Please specify your current country of residence in your application.

As an e-volunteer, you can work remotely from your kitchen table and still make an impact through WUSC’s e-volunteering program! See available e-volunteer opportunities below and click here for our e-volunteer FAQ.


International Departures

WUSC has resumed planning and recruitment for international departures for our volunteer assignments from, earliest, October 2021. However, the current global context continues to evolve and, as we continue to closely monitor international, national and local health information and guidelines, our plans and timelines are subject to change. The health and safety of our partners and our volunteers is our top priority and, as such, we are undertaking a rigorous international volunteer resumption planning process. A number of conditions will need to be met before an assignment will be given the green light to proceed, including the lifting of Canada's non-essential travel restrictions. All individuals considering volunteering internationally with WUSC must demonstrate openness, flexibility and accept to meeting the following conditions:

  • Volunteers must be fully vaccinated (two vaccine doses) against COVID-19 and be able to provide evidence of vaccination.
  • Volunteers must meet Canadian and Assignment Country Government and airline requirements related to PCR testing.
  • Volunteers must agree to follow all COVID-19 mitigation instructions as issued by the Canadian Government, WUSC and by the local authorities in the country of assignment.

See available international opportunities below and click here for our international volunteer FAQ.

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